February202013

A Stand on Copywriting and Smartphones

I am tired of smartphone emails that have some half-assed excuse for typos in the signature. Look, there’s no excuse for typos and sloppy grammar. If you are not in a place to send someone a message, then wait until you are in a place where you can draft a message and proofread it.  You proofread emails when you are sitting at your desk, don’t you? Why don’t you give your smartphone the same courtesy?

Before you fire off an email from your smartphone next time, think about whether or not the message require more than a yes, no or maybe to satisfy the sender.

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